Dreams of owning a Tesla out of reach for Australian’s?

long road to mountains in distance
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Elon Musk and Tesla this week lived up to expectation and again helped out Australians and New Zealanders with the dropping of the price of the connectivity to Tesla’s. It got me to thinking about my dreams of owning a Tesla in Australia and how they still seem out of reach 2 years after the Model 3, the car for the masses, was released. Are peoples dreams of owning a Tesla out of reach for Australian’s?

The reduction in connectivity seems a small thing and normally it wouldn’t be significant, but the reduction was approx. 40%. Such an amazing and gracious act.

tesla with computer vision demo

However, over the last couple of years, we in Australia and by extension New Zealand, haven’t had a lot to celebrate when it comes to the price of electric vehicles as prices are way out of reach for your average person. 

I am not wealthy and in some cases I live from pay check to pay check due to the increase in living expenses over the last 10 years. Studying hard for many years has allowed me to have have a reliable job. I have a loving family and I want to look out for them as much as I can. This includes protecting them when they are driving to work or school. 

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About 4-5 years ago I, like thousands before me, scrolled through YouTube looking for something to occupy my interest and I came across a video talking about Tesla. I had not heard about Tesla, the mission or a guy named Elon Musk. What I saw was a car that was truly amazing, revolutionary, and above all it was considered the safest car on the road. 

Up until this time I had not really been aware of the new evolution of the electric car and a person called Elon Musk. 

Since then, until now, I have been a kid in a candy store absorbing all the information I can and gaining a greater understanding of their purpose and mission. I found a community that was passionate, friendly and great fun covering the globe and looking at every aspect of the vehicles, the company and the mission. They have been a great companion over the years and have given more than they take. I am grateful for this.

many feet coming together
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When the Model 3 was announced to the world I had hope! Hope of being able to afford the car of my dreams and hope they were not out of reach in Australia. Dreams of owning a Tesla out of reach for Australian’s?

Tesla has worked the last 10 years to deliver the car to the masses. The promise was a car that would be affordable so that the average mum and dad could afford it. This has fed my passion and desire to own the Tesla model 3 ever since the announcement.

red model 3 driving away
Image courtesy of www.Tesla.com

However, my glee at an affordable car was short lived when the prices were announced for the Model 3 in Australia. The chance of owning a Tesla for the average family is becoming more and more out of reach letting many people’s dreams of owning a Tesla in Australia become further out of reach. 

I trust Elon Musk’s vision for Tesla and he has shown that he and Tesla are open to price changes as demonstrated by the changes to the connectivity fee. A business needs to earn money to help grow the business and the vision is to build gigafactory’s on every continent which should assist with the reduction of costs and flow on to price as we have seen in China.

So……. are my dreams of owning a Tesla in Australia truly out of reach?There doesn’t seem to be a clear answer but there are possible solutions.

Currently we as a global community are finding our lives turned upside down, and the last thing anyone would expect a reduction in prices occurring anytime soon. One might see prices rise due to a downturn in production out of Fremont due to its closure whilst isolating.

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However, where one door closes another opens and in Australia and New Zealand right now there is opportunity for Tesla to thrive. Airlines are grounded and people are starting to emerge from isolation and will want to travel. Now is the time to drop the price and let people experience the Tesla life. Take this opportunity to make prices affordable, allow leasing, bring Made in China Model 3’s into the country and help to drive opportunities to bring the price down. 

Are dreams of owning a Tesla out of reach for Australian’s? No if the above opportunities were implemented. If they were it would let dreams become reality and watch the sustainable future appear before our eyes.

Dave. 

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Written by David McCann 25/4/2020

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EV HQ

please contact Dave at electricvehicleHQ@gmail.com, on twitter @evhq2 or on the contact page of EV-HQ.com.

People are important!

man standing looking at a city black and white
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People are Important! In difficult times like we find ourselves, we, as a global community are being told to isolate, to keep ourselves safe and avoid contact with other people.

We need to keep a distance of 1.5 -2 meters if we have to go out to do essential things like buying food. I am sure as most people will have found that attempting to do this is not as easy as it sounds.

5 people on a beach sun set
Self isolate

Yet people are important! They are important to our wellbeing, our social interactions and our mental health. In the technological world we find ourselves we can still remain connected.

We have interactions thousands of times a day when not socially isolated. So, it is only fair that we try to replicate this with technical applications like Zoom, Microsoft Teams, House Party and more. Without this innovation we would be finding it a challenge to isolate as effectively as most countries have.

lady sitting at table with computer having coffee
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Companies

Where this becomes problematic is when companies need to continue to grow and develop in these hard times. Tesla has made inroads prior to this virus to make sure that it has residual, sustainable systems that allow for ongoing production and growth of the brand.

factory of Tesla

Tesla has had to shut down the Fremont Factory at a time when they were hitting their stride for the beginning of 2020. In doing so they ultimately cannot produce the Model X, Model S, Model 3 or Model Y in the United States.

They still had deliveries of stock that they have been able to make over the last month using the social distance no touch delivery. Something that any other car dealer may find challenging. How have they achieved this? Software! They have the capabilities to control the car remotely and transact with little interaction face to face. Talk about great innovation.

tesla factory
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More importantly, Tesla built factories in China Shanghai to help with the local production of the Model 3 and Model Y into the future. This foresight of manufacturing is proving to be a much smarter choice than probably ever realized.

With the recent events China, who has been dealing with the Virus since early December, are now coming out of their quarantine period and starting to ramp back up to full production of the Model 3 and beginning to make good progress on the Model Y factory.

old world version of earth
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If it turns out that Fremont Factory is not open in the foreseeable future, then is there a possibility for the Shanghai Gigafactory to send some model 3’s to the USA to sell. Granted there is a lot of hurdles that would need to be jumped before ever entering that market but the fact that another factory can produce Tesla Vehicles is important to the company’s survival.

They could send maybe 10% of their production abroad just to keep the supply trickling out to satisfy a variety of countries. It highlights that Tesla is still working to achieve its goals especially in tough times.

So, what can Tesla do during the time when the factories have been closed?

They can build ventilators

Opportunities

Elon Musk has in recent times with a team of his engineers turned their minds to helping the people most affected, those requiring ICU beds and ventilation. They have looked at what they create with the Tesla vehicles, looked at the parts and the HVAC knowledge and built a ventilator. Just incredible.

A video recently emerged from the engineers at Tesla that outlined the progress they have made. Their progress is nothing short of amazing when you consider they have never worked with medical equipment and, they, within a couple of weeks created a working prototype.

Adaptability in adversarial times helps to grow the brand but also shows compassion for the world around us. Tesla’s mission is to transition the world to sustainable energy and in doing so to help people across the globe to enjoy a world with a better environment than before. This philosophy seems to inspire and extend beyond vehicles when times are tough and change of focus is required.

So, I guess the message is simple, stay in touch, keep family safe and in contact, Tesla can survive during this tough time and continue to support all EV’s as the environment needs them more than ever.

Finally, I just want to say Happy Birthday to my Dad. You are an amazing person and we love you very much.

People are important, family is sacred and the world around us is precious.

easter eggs
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Happy Easter  

Stay Safe

Dave

Written by David McCann 11/4/2020
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The Model Y……… vs ………. global pandemic

Courtesy of Tesla

12 months ago, Elon musk introduced the Model Y to the world. It was a subtle introdcution to the world. Some have said that the model Y reveal was a less impressive introduction of any Tesla before and after. The question is why? Could it be due to the similarities with Model 3 taking 75% of the parts that the Model 3 has? Maybe, but I think there may be a greater theory.

SUV market is huge globally and as such Tesla understands, to compete you have to be part of the field. How do you do this easily and ahead of time? You use what you have already designed and make it incrementally better.

So, the Model Y is born.

Since then we have had little insight into the vehicle or its timeline until Tesla announced that deliveries would start in March. Today is the 14th March and the first deliveries have already started according to recent reports.

image courtesy of Electrek
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You tube, Twitter, Facebook and many more social media accounts are all a fluster over the model Y. Any Tesla fan would be anxious to see the new car on the road because the rumors are suggesting that this will be the best-selling vehicle from Tesla yet.

One thing that had not been anticipated by anyone was the outbreak of a modern Pandemic that is impacting global population, markets, companies and above all else production of things.

This pandemic is real, not a myth and not to be underestimated. There is going to be impact. I have a health background and know the impact this disease can do, and I also know that what China did with Social distancing is going to be the only way forward until we find a treatment.

The impact that is yet to be realized is the impact to production. If Model Y is a shining light at the beginning of the year 2020 for Tesla and yet they are about to find it difficult to meet expectation due to unforeseen circumstances.

Will it sell like expected? Will it continue to wow the general public when they are closed behind self-imposed and then governmental restrictions to move. In the short term I think deliveries will slow and the world will possibly take time to reflect on the important things in life.

Hopefully they will realize that the world needs change to be able to survive and enjoy the best of life. They will also realize that if they are confined to home that there are a lot of people online who want to share their story about amazing cars called Tesla’s and hopefully, they will think they are amazing and wants to buy one. So, they will order online. Here’s Hoping.

Tesla will survive and the Model Y will thrive and grow and become the juggernaut that everyone thinks it should be. The pandemic will recede, and a vaccine will be developed, and the world will move forward with sadness and sorrow. It will be looking for ways to make the sunshine brighter and the people smile larger than before the pandemic occurred.

Let’s hope Tesla and Model Y help to heal the damage.

Image courtesy of Tesla

Dave

Written by David McCann 14/03/2020
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