“Space the final frontier”, it seems that every time I hear these words of late the first thing, I think of is Space X. History in real life !!!
The importance of going to space cannot be lost on the average person because it is the inspiration of visionaries that helps to inspire the soul to dream big and see many and new things come to the fore.
Right now, we are living history right before our eyes.
Space X is proving that if you strive for the stars then the stars won’t seem so far away, and the human spirit will soar.
Over the last weeks it has become much clearer that we are seeing history for both the good reasons and the bad reasons.
Recently the World Health Organization highlighted the severity of our consternation about the environmental impacts our daily lives are causing to the environment.
Our thirst for the things we want and things we need are having grave and destructive implications to the world around us.
The introduction of Electric vehicles is one of many changes that we need to make to help the environment and the daily lives of our fellow humans.
So why are we taking so long to realize that we have the power at hand to make positive changes to the way we see the world.
Change is hard
It turns out that people don’t like change especially when they are comfortable in their own worlds. It is only when significant change is necessary that the realization that change is necessary to reduce remove and reverse the impacts of the previous actions.
This has been no more prevalent than with the Pandemic of 2020. The world had to change the way that they conducted themselves in short order. We have adjusted to different ways of life since then. Some good, others not so much. But the reality is we did change because we had too.
Italy, Greece, Europe, and many other locations across the globe are currently experiencing wildfires, floods, famines and so much more. Environmental impacts are being felt. ( Courtesy of NBC.com)
So, it is up to us to find a way to help ourselves, our fellow humans and find a future that makes a difference.
This is History in real life. Elon musk had a vision, just like a small child, wanting to see the future, yet as he got older that future never happened, so he made it happen.
He made a choice to go against the apathy and push the limits. He has inspired and driven more people towards that future, and they, continue to see the truth of our actions upon this world and are inspired to find new ways to help.
In Tesla’s recent “Impact Report” a clear set of metrics that Tesla and their customers has achieved are having real world impacts. Yet more needs to be done.
Tesla Vertical integration
Tesla has never hidden the fact that they want to transition the world to sustainable energy. They now have the ability for everyone to realize that dream with the integration of their products.
Electric vehicles, powered by solar panels that store energy for use later in battery packs. A view of the world that only 10 years ago seemed far out of reach for the average person.
Reuse of materials seems to be less important in today’s age of single use throwaway society yet Tesla factors this into their vehicles and products. Specifically, they demonstrated that the battery metals can be recycled up to 92%. It is opportunities like this that will have real world impacts on the environment around us.
One of the most important items within the Impact Report was the point about EV ownership and emissions. Tesla by its very nature is environmentally focused and has demonstrated this on several fronts.
Reduction of emissions can lead to improvements of health and reduce preventable deaths. It seems that EV’s are helping to assist this behavior by not having a tail pipe that produces emissions.
When discussing preventable deaths Tesla also highlighted a significant drop in vehicle accidents when utilizing their vehicles across autopilot, active safety features, and again with no safety features. Their results are significantly less than the Average for the US.
These statistics demonstrate the benefits of driving a vehicle with 5-star safety rating and advanced safety systems designed to keep the occupants and the environment around the vehicle safe.
Inspiring childhood dreams
Space X and the invention of the Starship by Elon a visionary and the space X team have inspired a generation of up-and-coming kids that the dreams they have a child are now history in real life. The ability to inspire, feed the hopes and dreams and give hope when all seems hopeless, cannot be underestimated.
It is incredible to think that as a small child dreaming of spaceships and flying cars with robots that help me do my homework that the development of those things had to happen, and it is now that we are seeing that realization come to life.
I hope that this inspiration and passion for the future helps to continue to inspire and grow those young minds to dream big, to move forward with humanity and environmental concerns in mind and to see History in real life become reality of the future.
EV-HQ founder, passionate about sharing the passion for Tesla and Electric Vehicles everywhere.
Tesla Passion versus prices, the last twelve months has seen a lot of variation with prices for Tesla’s in not only Australia but across the globe.
Prices going up in some countries and dropping dramatically in others. Just over 6 months ago a significant price drop occurred with the Australian Model 3. This allowed an increase in Tesla fans to get into the well-loved vehicles.
However, this is just a drop in the ocean of passion versus prices for Australians. We have a number of political challenges that are not encouraging ownership of electric vehicles except in the most ironic place in Australia.
It turns out the home of the federal government has some of the best incentives for owning an electric vehicle. Yet the federal governments apathy when it comes to environmental and EV policies is telling.
Currently in Australia Tesla has taken a step back by only being able to deliver Model 3’s.
Ordering other vehicles is still possible but deliveries will not occur until 2022 at the earliest.
Model S and X are both targeted for 2022 and seems counter intuitive.
The Cybertruck, with its hundreds of thousands of orders, is targeted for release to the USA later this year. I would not expect to see any Cybertrucks in Australia till 2023.
However, I believe that the missing link to Australia having a greater uptake, is the Model Y.
Australia has been teased by the Model Y for a while now. A vehicle that I believe will be a game changer for the Australian marketplace if priced correctly.
Australia is passionate about its four-wheel drives and SUV’s. Tesla has touted the Model Y as an SUV and this has been demonstrated by the positive reports from owners across the globe.
However, in Australia we are yet to be able to order the Model Y. Why???
Tesla passion versus prices, currently in Queensland Australia you can purchase the standard range plus Model 3 for just over $70000AUD. But I do not believe that will be the case moving into 2022.
The Australian dollar has been over the last 12 months on an upward trend. The last time the prices were changed for the Tesla vehicles the Australian dollar was around the 70-cent mark.
Currently it is around the 77cent mark.
This is a significant change in buying power compared to the American dollar. Yet no price change has occurred.
In Japan recently Tesla dropped the price of the model 3 by approx. 25% as reported by the Tesmanian.com . This was to entice purchasing of more Tesla vehicles.
Here in Australia the demand for electric vehicles is growing. However, with hostile government policies both federally and domestically, in some states, this uptake will, in the near future, begin to lessen until clear direction and goals can be set.
Australian political issues aside.
The Model Y is a mystery, an enigma and the next piece in the puzzle. It still is not available to order in Australia. It is hard to know where it will sit price wise in the range of vehicles. But if you look at the pricing in the United States it sits approximately $10000USD dollars more than the Model 3.
This price difference is important to the future of the company but also to the strategy that I believe Tesla is driving towards.
At the upper price level, you have the Model S and Model X. These have been strong performers for the Tesla brand for over half a decade.
Due to the recent updates to the exterior and drive trains this vehicle is now not being delivered in Australia till 2022.
This means that, in Australia, Tesla has no other vehicle being delivered except the Model 3.
It does seem strange that only the Model 3 is available when the Model Y is right there for the picking. Why wait?
Tesla passion versus prices, I believe change is coming and soon for the Tesla line up. In the USA the Model 3 is priced around $35000 USD, with the Model Y at around $45000 USD. Followed by the Model S and X respectively above $80000.
When Tesla last dropped the Australia Model 3 price it landed the Model 3 around $70000AUD. This was a welcome and significant drop for any car company. But I believe there is more coming that will allow the lineup of Tesla’s to be available to all levels of society.
The Mission of Tesla is to transition the world to sustainable energy and transport.
To achieve this goal, it cannot just be USA that has prices that are affordable to the average person, it also has to be done on all continents.
The dropping of price for Model 3 previously is just the first step in the realization of this mission for Australia.
You see currently not everyone sees value in the Tesla vehicles because motivation to buy a $70000 dollar car versus a $40000 dollar ICE vehicle just isn’t enticing enough. Yes, they have a lot of features and benefits that ICE vehicles don’t but price wins all for the masses.
So, the only way to really drive-up sales to achieve not only the mission but uptake of the vehicles is to adjust prices, so the Tesla fleet hits all markets.
In the next 6-12 months I predict,
The Model 3
will drop price by approximately $5000 AUD to almost $15000 AUD.
The Model Y
will then be made available to order
will come in at the $75000 – $80000AUD
at the above $120000 mark
will be available at the $150000 mark and above.
This stratification of the vehicles will then allow a couple of future vehicles to slot in nicely.
Cybertruck will align with the $80000AUD mark for the base model and go up from there to cover the $90000 – $120000 dollar mark.
Chinese made “Model 2” as it is affectionately known will drop in under the $40000 dollar mark.
This will then give a clear run of vehicles at all price levels of the Tesla ecosystem.
It is my belief that if this is to become reality Tesla would then have high demand, good long-term growth and a strong step towards reaching their mission to transition the world to sustainable energy.
Tesla passion versus prices, I have said for a long time I am a Tesla fan boy, but I also understand the benefit of all vehicle’s coming to market as not everyone will be able to afford a Tesla.
But if I am right and my passion to help achieve the mission of Tesla as it is good for all, then I need to be able to see value in the vehicle as well.
Passion will only take you so far in a world that is driven by the almighty dollar.
I hope that my assessment of the next 12 months pans out and more people are able to get into these amazing vehicles.
ACE EV – Australian EV Manufacturer. At the turn of the century there was a hope that the 21st century would deliver a new age of innovation, inspiration, motivation and vision. Nothing comes for free it usually comes with hard work, blood, sweat and tears with a touch of luck and hope is usually the way forward.
This is a new Blog where we dive into the “Manufacturers of the Future”. We focus on the electric vehicle companies that have risen out of the ashes of the industrial age to stand tall and lead us to the future.
We aim to tell their story, reveal their challenges and their successes and help many to understand the importance of their journey and the future that they are trying to bring into focus.
To begin this journey, we wanted to start local. Australia is a hot bed of thriving ideas and full of people who are passionate about the legacy of the future.
Australia is a proud and passionate country. Our history tells of a time of great challenge out of which came new ideas and innovations. We as a people are filled with determination to achieve great things. Our country prides itself on being a place of hope and prosperity with an intention to drive our imagination whilst creating the future. Australia is large continent, full of wonders great and small, old and new. We as its people embrace them all.
Over the years we have shown our patriotism in a number of ways. The Australian car industry has had a long and distinguished career and in part has been a driver to the prosperity of the country.
In the early days of the 20th century, we started to produce vehicles in Australia that we called our own. It was in the late 1940’s that we truly put our stamp on an Australian vehicle. With companies like Holden, Ford, Toyota and many more coming to market with Internal Combustion Engine (ICE) vehicles we thrived as a country and consumed these vehicles for passion, fun and the simple life.
These vehicles proved their worth by helping families travel cross country and discover the wonders of this great continent. However in our haste to have a vehicle we call our own, we did not realise that the dream of owning a brand new car was also the reason for our undoing. In our haste, to own a new car, we caused our own industry to be over run and ultimately decimated by foreign imports and greater variety.
Holden closed its doors in 2017, as one of the last manufacturers in australia and no one took their place.
Yet amongst the mayhem and loss, one Australian car company was forging a new path, ACE EV.
Our need for our own vehicle and reliance on fossil fuels has led the global population to pollute the very air we breathe and in turn cause catastrophic change to the environment. Health of the population has also been impacted by the environmental pollutants that the growing number of vehicles produced.
These environmental and health issues, that are a direct result of poor human decision making, have impacted Australia in recent years. Bushfires, droughts and increasing ocean temperatures are all indicators that something needs to change. Providing new and fresh ideas to fix the issues we have caused but to also set up the future generations for success should be our goal moving forward.
Issues like these are what motivate people like Greg McGarvie to gain the passion and determination to make a change. Greg’s pioneering spirit helped him and the team to follow a path not easily tread, back in 2015. It is this determination and a mission to improve the world for the grandchildren that motivates and drives his ideas forward. Gregs passion for renewable energy is not new but his determination to move the dial in australia is stronger than ever.
ACE EV – Australian EV Manufacturer. Over 5 years ACE EV have worked tirelessly to deliver on their promise of manufacturing an australian made electric vehicle. Whilst government incentives have been very rare ACE EV has been backed by private investors who can see the vision they are trying to deliver. These investors have been great supporters of Greg’s and ACE EV efforts to develop a unique vehicle that provides all aspects of the current vehicles on the road but without the pollutants.
In a recent interview with SME TV, Greg Mcgarvie explained that his vision to build an Australian electric vehicle has been like his child. A child that has grown up quickly considering their journey only started a mere 5 years before. It is wonderful to see Greg’s vision of manufacturing an Australian EV become reality.
ACE EV is Australia’s first home grown manufacturing electric vehicle company. Their initial startup was conceived in Brisbane Australia and in recent years they have collaborated with Aldom Motor Body Builders to begin production of their innovative vehicle design.
The ability for this company to grow an industry in a time that has seen much retraction is encouraging. Manufacturing in Adelaide helps to grow new jobs and develop a truly Australia wide collaboration between two companies.
ACE EV are not your traditional car manufacturer of electric vehicles. They have a unique production process. Their vehicles include the EV CARGO and ACE YEWT and due in 2022 is the EV URBAN.
The initial focus for ACE EV is in the commercial sector. The EV CARGO provides a small van that allows for approx. 500kg cargo carrying capacity. The size and carrying capacity suggest’s it’s a great vehicle for small business and companies who deliver goods within their local areas. Some recent examples include use by Australia Post.
The second vehicle in their line-up is the ACE YEWT. It is targeted at a number of key industries including Home Nurses, Government agencies, florists, news agencies. I would think that handymen and tradies would be interested as the vehicles promote the ability to charge tools from the vehicle. It is this innovation that truly helps to set ACE EV apart from the current competition here in Australia.
Due in 2022 is the EV Urban. This will be the car for the masses and hopefully help ACE EV grow their footprint home and abroad.
ACE EV specs
ACE EV have an innovative and unique process for manufacturing their vehicles. The body of the vehicle is made up of carbon fiber materials which when assembled create a strong and durable base. On top of this plastic body pieces are attached to the substructure of carbon fiber to form the shell of the vehicle. This combined with a 18kw motor with 45kw peak and 174 NM of torque provides a zippy vehicle for round town driving. The use of the Carbon Fiber reduces the weight to power ratio and thus allows the vehicles to perform with greater mobility and distance.
ACE EV Prices
In recent update from Greg McGarvie, he provided an updated price breakdown for the up coming vehicles for Australia and USA. The prices that Greg outlined provide an insight into the competitive nature that the ACE EV vehicles will provide. With some of the most complelling value seen in australia for EV’s these vehicles will be compared to their foreign counterparts as value for money.
Target pricing with availability(late 2021 – early 2022)
Cargo AUD $29,995 (USD $21,896) late 2021 reservation open
Yewt. AUD $25,995 (USD $18,796) early 2022 reservation open
Urban.AUD $35,995 (USD $26,276) mid 2022 Reserve February 1st 2021
The battery packs are made up of 18650 cells and are contained below the floor of the cabin. A total of 23.2 kwh battery pack provides between 150 – 200 kms of range depending on load capacity. The heavier the vehicle the less range provided from the battery packs. This is the advantage of the Carbon Fiber helping to reduce the overall weight of the vehicle.
As the vehicles are built with carbon fiber combined with lightweight plastics they tip the scales at just under 1000kgs. In comparison to many internal combustion engines (ICE) vehicles of similar size the ACE EV is almost half their weight.
Australian innovation in the 21st century is alive and well and ACE EV is leading the way. Their preliminary line up of vehicles combined with their compelling prices and their innovative construction will truly give them an edge here in Australia.
The Australian Government’s support for electric vehicles has been quite negative in recent years and continues to be lack luster. What is encouraging for the future of electric vehicles in australia is a company like ACE EV working against the tide of adversity.
ACE Electric Vehicles are made of composite materials that are strong and durable. There manufacturing is done in an unusual way. The components for the vehicle are created in an overseas factory where the carbon fiber is shaped into individual pieces. These pieces are shipped in a “Smart Pack” and assembled in the Aldom Motor Body Builders factory. This video shows the process the construction takes.
Australian motor vehicle manufacturing industry was a shining light in Australia with proud owners of the Australian made Holden’s, Ford’s, Toyota’s and Mitsubishi vehicles. ACE EV’s pioneering spirit will once again help to inspire the future drivers of Australia to be proud of what we make. However Ace is looking beyond our shores to share this innovation with the world.
Australia has for many years been pivotal in discovering new cures for diseases and new ways of understanding the world through research, discovery and a sheer drive to solve a problem. It is this drive that has inspired Greg and Ace EV to continue to innovate and develop their products.
It is no surprise that we again have innovative people like Greg McGarvie who understand through life experience, career and a drive to make the world better, that Australia’s reputation to manufacture quality products remains intact.
Australia has a reputation for being great at dissecting and observing fresh perspectives on old thinking and applying new innovative ideas to deliver a new industry and give life to old industries thought lost to the past.
ACE EV – Australian EV Manufacturer. ACE EV‘s innovations in Smart Packs and manufacturing, in combination with a vision of helping the grandchildren of the future, and showing that innovation is not lost in the Australian motor vehicle industry, provides encouragement for the future generations and a hope that we can reverse the impact we have had on the world around us.
EV-HQ founder, passionate about sharing the passion for Tesla and Electric Vehicles everywhere.
At the time I commented that it looked like new charging stations. However, there were only cables extruding from the concrete. There was no signage that indicated the exact purpose of the construction. Recently they were confirmed to be new charging stations.
The shopping center where they are located is close to a main thoroughfare called the Gateway Arterial Road. In close proximity to the Brisbane airport this will Ride share drivers to charge and stay available more often.
This introduction to the Queensland EV network is an encouraging sign. This is a positive step as opposed to southern state’s taxes. Mark Bailey MP when opening the chargers was asked about the tax. He highlighted that the timing was more of an issue than the tax its self.
The introduction and promotion of the new charging stations is a sure sign that Queensland’s priorities are to grow the uptake of Electric vehicles not hinder them.
Tritium Charging platform
Tritium recently introduced their new platform for Charging stations recently. This introduction occurred in Brisbane Australia and outlined a new EV charger that has the capacity to flex its capacity of how many vehicles can be charged over the long term, thus increasing the viability of charging stations.
This introduction in Brisbane is again an encouraging sign that Queensland is looking to the future of transportation and is supporting a growing industry.
Queensland is looking to the future
I recently wrote about Springfield lakes and their vision for a future city. If Queensland Government was to introduce a tax, not only would it hinder the future city, it would also be counter intuitive to the owners of EVs, Tritium’s new platform and to the comments of Mark Bailey MP.
Queensland has been a big supporter of the Electric highway from Cairns down to the border and beyond. This highway over the coming years will hopefully grow to include a greater range.
So is Western Australia
It is encouraging to see Western Australia announce a similar highway down the west coast of Australia today.
The future is about increasing the ability for the EV drivers to charge and to have the confidence to drive distance like they do with today’s ICE vehicles.
Last week the future was looking like taxes may delay the transition to electrification, this week I am encourages to see the future looking brighter by the day.
Australian EV Uptake – Taxes or incentives, the world is transitioning to renewable energy and electric transportation is a cornerstone of that transition.
Steps are being taken globally to assist populations to take the first step to start their transition to a sustainable future.
Across many countries, there are different approaches to assist people to be able to afford to transition to renewable energy generation like solar panels and battery storage.
Transitioning to an electric vehicle is a much harder proposition as most electric vehicles, especially in Australia, are out of reach for average consumers.
Oil Companies and governments
In combination with the high price of electric vehicles, Oil companies have for years been the power players in the world due to the demand for oil and petrol for internal combustion engine (I.C.E.) vehicles.
They have grown unfettered for decades growing wealth and not caring for the impact they impose upon the environment and the health of everyday people.
Governments and the global economy have ridden on the back of these industries. However they have one fatal flaw, they are non renewable resources. Their impact to the environment is disastrous.
So making a step towards new thinking using renewable energy and consumers buying electric vehicles is in complete opposition to the direction that most polluting energy suppliers would want.
A large amount of the governments of the world have made large strides to develop policies that help to drive the uptake of electric vehicles.
This incentive-based approach has assisted the transition to sustainable energy and thus helps to reduce the carbon footprint that is causing such devastation to our environment.
The environment is changing and has been for several years. In 2019 Australia had one of the worst bush fire seasons in history. It is concerning that we refer to bush fires as a season now. That should make us pause.
When did we start referring to it as a season?
It used to be known as Summer. Yet many Politicians deny that the bush fires were caused by any environmental issues.
Australian’s have, for many years, prided themselves on being progressive when utilizing new technology that improves their lives.
Australia has always been a believer in supporting good science and allowing amazing scientific discovery to be at the heart of the Australian culture.
But it seems that this belief has been deteriorating for years when it comes to the all-important subject of climate change.
The great barrier reef one of the most amazing natural wonders has for decades been suffering the effects of the changes to the environment right before our eyes. Yet most politicians don’t agree that it is caused by climate change.
During COVID shutdowns in April of 2020, the world paused, and the environment had a chance to breathe and show what is possible. No pollution in the air, very little temperature change, seeing the beauty of the world without fog, or smog to mask it.
This is the future that we all want to see become reality.
So how can we maintain our lifestyles whilst also helping the environment?
The introduction of Solar power, battery storage, and electric vehicles have been the next best step. The ability for average people to help make a difference to the environment around them whilst not compromising their current standard of living has always been the goal.
So, what is South Australia thinking when they decide that a TAX on electric vehicles is the way to go.
When introducing taxes it is much harder for the average person to help. Buying an electric car in Australia is already an expensive proposition.
Last week, South Australia proposed, as part of their state government budget, a tax for Electric Vehicles. The amount of money that the taxes would provide is just over 1 million dollars.
This tax was mirrored in New South Wales and Victoria. An industry that could open up opportunities to new and fresh modes of transport that have a small environmental impact and do not continue to pollute once purchased seems strange to tax people willing to take that all-important first step.
Time to lead
Australian EV Uptake – Taxes or incentives. It is time for politicians to start listening to what the people who voted them in want, they need to pull their heads out of the sand, look at the science with fresh eyes and recognize that even with our relatively small population we have a part to play in the restoration of the environment globally.
Australia is so far behind when it comes to the uptake of electric vehicles and the transition to a sustainable future. This first step is essential for the success of reducing co2 being sent into the environment. Adding a Tax that reduces the enticement for consumers to buy electric vehicles before they have even taken off is madness.
We need to do more to make the direction we are taking a responsible, smart, and future-looking vision.
Australia’s car industry has suffered for decades and now when things are starting to look positive towards creating a new car revolution, governments feel that instead of incentivizing the benefits and getting consumers into EVs sooner they wish to tax them for choosing the environmentally friendly option.
What would be smarter is to provide incentives that assist consumers to make a better choice. Australian Capital Territory (ACT), the home of the Federal Government has recently introduced incentives for the improved uptake of Electric vehicles.
The incentives include 2 years of free registration of the vehicle, increased distribution of charging infrastructure, and interest-free loans.
These incentives are part of a greater view that electrification is the next step in transportation.
I recently wrote about Springfield lakes and their plans to create a future city inclusive of electric vehicles, solar and battery storage. This vision is not as easy to execute if the governments of Australia don’t take a leading role in offering support and incentives to allow consumers to be part of the revolutionary change.
In many countries’ incentives have allowed the uptake of electric vehicles, solar and battery storage for those that would normally not be able to afford such a change.
Incentives are a much better way to increase uptake of electric vehicles, grow industries where none where before and have a positive effect on environmental issues.
Australian EV Uptake – Taxes or incentives. The introduction of a Tax is backward, old thinking, and lacks inspiration and foresight. Surprisingly, South Australia is the state to introduce the tax. They are home to one of the largest battery storage facilities in the world. This technology provided by Tesla has proved itself to be a money-spinner from the start and a revolution for the power industry in the state. So, it is surprising that the government has not realized the benefits these technologies can have on everyday lives.
Old thinking that has worked for the last 50 years is slowly dying and the ground on which politicians believe they can build a future is thin as ice.
Electric Vehicle owners and future owners are not the enemy. Most people are happy to pay their rightful amount of Taxes however to isolate EV drivers seems counterintuitive to the need to address climate issues.
Australian Tesla Prices Drop, however there is still a long way to go.
This week has been a busy week for Tesla. It has also been a fun time for those in the EV community who follow Tesla closely.
A couple of weeks ago I posted a blog talking about “Out of Balance”, in this blog I talked about how I had caught up with a friend who had limited knowledge of the benefits and differences between Internal Combustion Engine(ICE) and Electric Vehicles(EV). We spoke about the vehicles and I gave a balanced view of the EV’s including Tesla’s.
Planted a seed
What I hadn’t realized is that I had planted a seed that had grown over the last couple of weeks. This week I received a surprise that has made me smile. I received a call from my friend Andrew the Optometrist, he said to me “I did something a little crazy this week. “I bought a Model 3.”
To say I was super excited for him and his family is an understatement. I am passionate about Tesla and the EV community and another person to join the fold is just great news. To have someone who you know and have helped to see the electric vehicle in a different light just makes me warm to the soul.
He was very excited about the purchase. He and his family had, since we spoke, looked around at both ICE Vehicles and Electric Vehicles. The decided to take the Model 3 for a Test drive. He said that was the clincher. His wife and kids were sold, and they all fell in love with the Model 3.
Of course, as anybody in the EV community knows, the Test drive cannot be explained it has to be experienced.
They ordered the Black Standard Range Model 3 not long after the Test drive. He explained they liked the black because they have had black cars for years and liked the look. His kids were super excited and they love the idea of putting their bags in the frunk.
It was an incredible feeling to know before this he had not considered an electric vehicle as being an option and after our conversation, he seriously considered it.
Of course, that is not where the week ended.
Rumours had started to float around over the last couple of weeks that a refresh of the Model 3 was upon us. Images of the cars missing chrome trim and a new console had started to surface thanks to Whole Mars Blog, however there had been no official word from Tesla.
Well on Friday afternoon Australian time we understood why they had not said anything. Unannounced, the Tesla website changed.
What a dramatic change it was, not only did it introduce the new console, but it also changed prices in some impressive ways.
Elon announced earlier in the week that the cost of the Model S would be reduced to USD $69420. These numbers seem random but trust me if you have been a tesla fanboy for a while, they make perfect sense.
Any way it was in response to Lucid air releasing their price for the latest vehicle.
This again was a surprise and many people jumped onto this price as it was a good many thousands of dollars savings.
But Elon and tesla were not done there. On Friday afternoon, Australian time, we understood why they had not said anything about the Model 3 changes, Australian Tesla prices drop. Unannounced, the Tesla website changed.
What a dramatic change it was, not only did it introduce the new console that had been rumored it also changed prices in some impressive ways.
On entering the Website, you are presented with the new look Tesla Model 3 Performance with the Uber Turbine Wheels.
Once you then go to the Order page for the Model 3 there are differences across the whole product line.
The Standard Range Aero wheels have been updated which gives the Model 3 a new and sportier look. Included with this refresh is the power trunk, increased range and of course the decrease in price of almost $8000 dollars depending on which state you order from in Australia. With the change to the price the standard range no longer incurs the Luxury Car Tax (LCT) that Australia imposes on imported luxury Vehicles.
The long-range again has a new set of Wheels with an update to the 19” sport wheels. They are very similar to the original Wheels however they have a subtle change that whether functional or not may be polarizing. The changes again included the Power trunk, Increased range, and the price difference of $6000, again depending on the state in Australia. LCT will be incurred.
Insert Image – highlighting changes
Performance Model 3
The performance Model 3 introduced the Uber turbine wheels when the model 3 was first introduced to the world it is wonderful to see them back again and introduced to customers. As with the standard range and Long-range Model 3 the performance also includes the power trunk, increased range and a spectacular drop in price of almost $20000 depending again which state you are buying from in Australia.
Insert Image with changes.
Once again Tesla has not disappointed. The new changes to the Model 3 line up were not just restricted to Australia. The range increase is particularly interesting and possibly indicates that the introduction of a heat pump may have occurred for the Model 3 as it did for the Model Y.
It has been and continues to be a wonderful and exciting experience following Tesla as they continue to lead the EV market with innovation, passion, and a mission that inspires many.
Andrew the Optometrist
When I heard the news of the price drop I instantly messaged Andrew the optometrist. His response made me smile” Woooooooooo Hooooooooo”
It turns out he had ordered at the right time. He and his family saved over $8000 dollars in one night thanks to Tesla. The Model 3 they are to get will be better than it was when they ordered.
Australian Tesla Prices Drop and I am glad to help bring electric vehicle knowledge into more people’s lives. It is truly special when that information is used to make informed decisions. I hope Andrew and his family find great joy in the purchase.
Battery Day – Tesla, if anyone had any doubt that Tesla is going to be the leader heading into the future of the electric car and power management this week solidified their position.
It is truly incredible the innovation that Tesla continues to deliver. The team at Tesla reviews a part of the market that has been devoid of innovation, they turn it on its head with first principal thinking.
Battery day – Tesla was presented online and a number of lucky investors and followers of Tesla were in attendance and the unique way they socially distanced was very cool.
Elon has spoken a number of times regarding the first principle thinking to reframe a question regarding a current problem.
“The first principle” was conceived by Aristotle to rethink an already existing process and find another way to achieve a better outcome.
First principle thinking guided Tesla to reimagine a better battery for the future of the company.
They broke down the detail into 5 complete sections
Cell Vehicle Integration
Tesla is turning the cell design on its head. They thought long and hard about the fundamentals of what constitutes the cell. The team at Tesla looked at the main features of current cells looking for opportunities to increase energy storage and output.
The introduction of the tabless 4680 cell made of silicon whilst limiting the use of cobalt has led them to achieve an innovative approach. With these changes it can increase the cells range by 16%. This range extension is truly incredible and critical to the uptake of EV’s as we move into the next couple of years.
One of the most surprising elements regarding the cell announcement pertains to the fact that a pilot factory already exists. The fact that cells are already being produced would suggest that this is not just a theory but a revolution and real.
Taking inspiration from printing and bottling factories of yesteryear where the production line does not slow down during the whole process, Tesla has implemented a similar process that allows the cells production to increase accordingly.
Within the production of the cells there are 4 main steps
Major efficiencies can be found within the process of manufacturing battery cells as opposed to the traditional processes.
The use of a “High-Speed Continuous” motion allows for a smaller footprint within factories producing more cells per hour allowing an increase in efficiencies with manufacturing and could produce a 7x improvement with possiblility 10x improvement over time.
Tesla last year purchased Maxwell which had a process for converting dry powder materials and applying that as a film onto the separator in the jelly roll of the battery. Elon explained that since this purchase, they have iterated on the process 4 times and believe that they will achieve greater efficiency by about the sixth iteration. This advancement removes the need for a wet process and thus reduces the size of the factory required exponentially.
These improvements are revolutionary to the production of cells. Once again first principles has delivered a new perspective.
Most companies rely on old solutions where as Tesla as confirmed by Elon will continue to innovate and push the boundaries of what is possible.
Currently Tesla refers to the factories as Gigafactories. As they move forward and transition to the new cell form factor the factories will be referred to Terafactories.
Silicon is considered a fundamental element used in most batteries. Once again Tesla has had to go back to fundamentals and find a way to improve the process of creating better density and usage of the batteries.
When a battery is charged and discharged the movement of lithium across the membrane causes it to crack and become gooey. Overtime this causes the cell to lose the ability to manage the state of charge thus rendering the cell less effective.
Many have tried to rectify this by addressing the symptoms not the cause. The introduction of different binders and support materials have been used to lessen the impact of the heat generated during charging and discharging. This has been met with varying results.
Tesla is attempting to look at the fundamentals of what makes up the anode of the battery and see if they can eliminate cobalt whilst using Silicon in a different way. Raw silicon has been proposed as a possible solution to help with the expansion issue when charged and discharged.
Raw material silicon,
stabilize surface through elastic, non-conducting polymer coasting,
robust network – highly elastic binder and electrode design.
By implementing the above changes to the cell It has been shown to provide a 20% increase in range for vehicles.
A 20% increase in cell range is groundbreaking when dealing with electric vehicles. Distance is king in many cases and this could help to achieve this greater range for the same price. Or alternatively it could mean less cells with same range reducing costs.
A cathode provides structure to the management of lithium ions within the battery cell. Tesla has been experimenting with different cathode types that would allow cells to be more environmentally friendly and increase recyclability.
In the course of their investigations they believe a diverse range of materials will be utilised for different purposes. Tesla will implement different material across their product line to address cost, density and output.
Iron – Low level use
Nickel Manganese – medium level use
High Nickel – used for Long range – Cyber truck and semi
The use of nickel as a main component gives the best dollar per kwh and wh/kg. This combined with removing the cobalt has a number of positive effects
Reduces complexity of the materials
Continues to address the human rights issues with mining
Has a good structure to hold the lithium
Reduction in costs of $/kwh
Again the returned to first principles regarding the manufacturing of the cathode. This lead to an improvement in battery production and thus a cumulative effect upon the percentile shift of costs in the downward trend.
Further to this, lithium is a highly abundant material and is available within many and varied locations. It seems that the collection and processing of the material is able to be achieved within in the USA.
Mining lithium is important way forward for cell production and Tesla has found a way to extract it from clay with the use of Nacl (Salt). The outcome of this leads to highly recyclable cells and materials, that can be easily reconstructed into new cells. This leads to some impressive cost savings.
Cell vehicle production
Elon announced a change to the fundamental design of the Tesla vehicles.
He was inspired by the airline industries innovation when they created a fuel tank as part of the wing which improved capacity and reduced weight. By changing the way the vehicles are constructed to achieve a similar concept Tesla’s vehicles have also had similar outcomes.
This one design change is said to lead to;
10 % in weight reduction
14% range increase opportunity
370 fewer parts
Tesla has shown that it can innovate in areas that most car companies take for granted and follow a standard view of the processes. Tesla chooses to look at the fundamentals and innovate using the first principles thinking regarding anything from the car to the power train to the battery cells and beyond.
The above innovations with cell production, cell development, anode, cathode and vehicle design allow for changes and efficiencies in their own right, but the cumulative effect it has upon the overall price and production helps to drive prices down , safety up and more people in cars everywhere.
This is a monumental step in regard to Tesla’s value as a company and value of the individual vehicles. The impact it will have on the tesla solar and battery storage costs moving into the future will be profound.
Elon highlighted that the realization of this technology will not occur for 1-3 years but the ability to own a tesla in the coming years with a price that is reasonable is extremely exciting.
54% Range increase
56% S/KWH reduction
69% Investment per GWH reduction.
What does this mean for Australia?
I have watched a number of Tesla presentations over the years and this presentation was the most exciting for a number of reasons.
In Australia the prices of tesla vehicle is quite significant for the average person. With a starting price of $74000 a lot of people find this price out of reach.
If Tesla was able to maximise on the 56% reduction in dollars per KWH then the possibility exists that in the future Tesla’s could be priced around $40000 – $ 50000. If this was to transpire then more Australians would be in a position to consider their next car to be electric.
If the new 4680 battery cell is adapted to the home power storage solutions it could assist Australians to increase their ability to maximise their solar panel efficiencies whilst also reducing the cost of electric and charging electric vehicle.
If this is the future in 1-3 years, then I am on board and I would encourage all Australians to investigate electric products.
One more thing….
It would not be a Tesla event if there wasn’t something unexpected. Tesla announced a possibility of a new, smaller sedan with a price range of around $25000 USD.
The Plaid Model S
The Plaid Model S, which has been seen on the Nürburgring, with a tri motor specifications and a 0-60 mph time of 2.1 seconds is now available to be purchased online. this impressive vehicle has a starting price in Australia of $189000.
Battery Day – Tesla has shown what it is capable of and sets a high standard for all to follow. Tesla’s mission will improve the environment and accelerate the transition to a sustainable future. The information provided by Tesla has great potential to realise the possibilities.
Tesla’s philosophy of using first principles to reimagine what battery technologies can be will have positive impacts on the environment for years to come. It’s ability to continually innovate and move their mission forward is inspiring.
This week has seen one of the most thrilling weeks in the Tesla stock price I can remember since taking an interest a number of years ago.
I am a small investor as I don’t have a lot of money to throw at Tesla, but I am an avid fan. This week I have watched in awe at the original people who got on board of the Tesla Train back when the share price was around the $150 mark.
They bought what they could and when they could for many years hoping that one day the vision that Elon Musk kept talking about would come true.
Well this week was that week for many. Most of the people who posted on twitter were just simple average people who put money in and now they find themselves with bigger than expected outcomes.
Some have cashed in and made their lives easier. Other have decided to keep ongoing on the Tesla train and most have taken some and kept some.
I too have had a small amount that has grown with them and in a small way I have enjoyed the ride. Would I have liked to have more invested? Yes of course but like I have said before I am an average guy.
The reality of what Tesla can achieve is always going to be one of my passions not just because of the Stock price but for the amazing technology they produce.
Tesla is just about the split their stock so that the price is lower so that more “retail “investors can get on board. I will take advantage at that time as well and grow my footprint of how much stock I own.
I am truly excited for what is coming down the pipeline and for Tesla going through the roof.
Possible inclusion in S&P
Tesla Battery and Investor day
Release of Model Y to the rest of the Globe including Right Hand drive Countries.
Cyber truck release
Cyber Quad (if this ever happens)
These are just some of what is yet to be realized with Tesla.
I have no doubt that Tesla will continue to innovate and grow their ideas and footprint globally. That is why I am a fan and someone who is loving the ride.
I will in the future own a Tesla so I can share my passion for the cars and brand.
Tesla will continue to be a company that leads the way into the future that as a kid I was always promised.
I cannot wait to see what the stock price does next and how others are rewarded for their passion and support of Tesla. I hope that it goes through the roof.
Since Tesla released their first car, the Roadster, they have been driven by the mission to transition the world to sustainable transportation and energy. This thinking bought with it a fresh set of ideals for the motor industry.
Traditional vehicle manufacturers have had little response to a fledgling electric car company and only in the last couple of years have they realized that Tesla is the future.
In the last 10 years that lack of interest has turned into a vested interest as Tesla starts to make waves and profits from their electric vehicles.
The Tesla way of thinking is very much like a tech company not a vehicle company, this is the number one reason traditional car companies don’t understand their success.
Secondly, they don’t follow the standard approach to selling, development, car upgrades and so on.
Traditional car companies are slow to iterate, they plan for changes to make to the next model of the car, Tesla makes changes to cars when the change makes sense not for the next model.
Tesla has a good foot hold on software development, they implement software changes regularly. Traditional car makers, if they do have technology in the car is hard to understand and does not seem to add improvements to the user interface.
These are just a couple of examples why the car of the future is knocking on the door of history to bring a fresh change to an industry in need of a new perspectives.
Tesla vs Traditional – who wins?
Tesla is an electric car company, their cars don’t use fossil fuels or produce any toxins. They use electricity from batteries located in the floor of the vehicles that can be charged and recharged thousands of times.
Tesla vs traditional is a clear win for Tesla.
They are the new breed of vehicles on the road and they will continue to lead the way to the future.
They have had a profound impact on the car market with many more new and traditional companies driving towards the electrification of the vehicle industry.
I recently wrote about the evolving face of the electric car market and the changes that are coming.
If nothing else the future will be bright, will be clean and will improve the air we breathe. Now that’s a future I want for my kids, Don’t you?
The EV industry is evolving. Electric vehicles have started to become more mainstream. This has been much more apparent in recent weeks with the introduction of the new electric vehicles from car manufacturers.
Nissan showed the world their new vehicle the ariya. This is a SUV cross over vehicle designed to compete with the likes of the Model Y.
It is fair to say that they have the best opportunity to step up as they have had previous success with the original Nissan leaf and more recently with the New Nissan leaf.
China has also been rolling out new products to the market in the last couple of weeks Lucid motors, Xpeng and a flurry of others have all introduced vehicles to the market.
The EV industry is evolving which is why 2020 was always going to be the year of the electric vehicle.
In 2018 there were a number of car companies that introduced their idea of what the electric vehicle could be. The concept electric vehicles were futuristic and feature rich.
It was the beginning of the evolution of the motor vehicle and a push into the future of transportation.
A pivitol change year for the car industry.
As it turns out it was to be a change year for more than the car industry. However the rise of the corona virus ( COVID_19 ) put a fly in the ointment.
2020, Not what we expected
With the isolation and social distancing that occurred a lot of people and products were put on the back burner.
Some companies have been able to release their products and adapt to the changing environment whilst others have been delayed.
Suppliers were not able to supply the key components of the new cars as they too were impacted.
It is difficult to build a car when you are reliant on other manufacturers to deliver components for your cars.
One of the car manufacturers that has not been as challenged has been Tesla. Yes, they had to shut down and Yes, they had to abide by social distancing rules but they have adapted and risen to the challenge.
One key part of their success has been their use of robotics and also good management of the environment their staff were returning to.
The factory has continued to deliver cars over the second quarter of the year which surprised everyone as the outcomes of deliveries where larger than expected.
Even though we as a global society have had to change how we think, live and work in the last 6 months I believe this is only going to make us more resilient, resourceful and conscious of the outcomes, of our actions and our ability to see the possibilities in what we can do to make our lives and the future a better place to be.